King Technology, Inc. (KTI)
maintains a Minimum Advertised Price (MAP) Policy
products listed on
Schedule A (see Quick Links at right). It is our policy
that any advertisements of a King Technology product listed
on this schedule
must not be below
the MAP price for that product listed in the schedule.
This policy applies to all resellers of the specified products.
KTI has adopted this policy to protect
and strengthen our well-known FROG® brand, and to encourage
our dealers to provide services commensurate with the reputation
for quality and goodwill our customers associate with our
Frequently Asked Questions
Why has KTI instituted a Minimum Advertised
Price (MAP) Policy?
KTI has adopted this policy to protect and
strengthen our well-known FROG® brand, and to encourage our
dealers to provide services to our customers commensurate
with the reputation for quality and goodwill our customers
associate with our products.
To whom does this MAP Policy apply?
KTI's MAP Policy is applicable to
any reseller of the specified KTI products.
King Technology reserves the right to modify
this policy as we deem appropriate to achieve our
What are proprietary rights?
KTI's proprietary rights are valuable intellectual
property, including KTI's well-known trademarks, trade dress, advertising,
and product images.
How will you monitor for compliance?
KTI reserves the right to monitor and enforce
the MAP Policy as it deems appropriate on a case by case basis.
We reserve the right to take any action we deem necessary to
Please do not advise KTI of dealers or resellers
in possible violation of this policy.
What is the current MAP approved pricing?
Please refer to Schedule A in Quick Links at
the right side of this page.